Day 1: Monday – Learn the 4-Step Formula for Creating Headlines
In the first week of the course you learned to create how-to and list headlines. Now, you learn how to tickle your reader’s curiosity with a variety of templates.
Your action points for today:
- Watch the video (6min 50sec) below – it explains the 4-step formula, warns you for the dangers of using headline templates, and provides a checklist for good headlines
- Read the PDF with 7 Templates to Inspire Your Headlines
- Read the PDF Henrietta’s homework and see how Henrietta played with different templates and power words
Click here to download the PDF with 7 Easy Templates to Inspire Your Headlines (opens a new tab)
Click here to download the PDF Henrietta’s homework (opens a new tab)
Enchant readers. Woo customers. Win business.