Good work, Mary.
You have to be careful that you don’t use too many power words, as an overdose can make it difficult to grasp your headline at a glance.
5 Ways to Avoid Stunned & Stupified Silence After a Cognitive Boo Boo
=> One adjective before silence is sufficient: 5 Ways to Avoid a Stupified Silence After a Cognitive Boo Boo
3 Tips for Flawlessly Covering Up Embarrassing Cognitive Faux Pas
=> “Embarrassing Cognitive Faux Pas” is quite a long phrase – “Embarrassing Memory Lapses” is easier to understand at a glance.
I prefer the expression “memory lapse” (rather than “cognitive faux pas” or “cognitive boo boo”) as I can immediately visualize memory lapses. Cognitive sounds a little more scientific, making it harder to imagine.
What about using the phrase “brain fart”? Or do you think that’s too harsh and might upset Dan?
I also like the word “wriggle”. Adding it to my swipe file 🙂
Enchant readers. Woo customers. Win business.