3 Tips for Avoiding Happy Horseshit From Well-Intentioned Friends
=> This headline is great. Clear benefit. Nice alliteration. And contrast between Happy & Horseshit.
3 Ways to Divulge Your Disease (and Avoid Awkward Pauses and Happy Horseshit Responses)
=> Be careful that you don’t make your headlines too long. Perhaps: 3 Ways to Divulge Your Disease (and Avoid Happy Horseshit Responses)
Reasonable Work Accommodations Maintain Your Sanity and It’s Critical You Act Now
=> You’ve done well to keep focused on a benefit, but I feel the headline loses a little impact because What (or perhaps How ) & Why are missing. However, when adding extra words, it becomes a little too long. This is not an easy template to use as a headline quickly becomes too long.
Enchant readers. Woo customers. Win business.