Home › Forums › Enchanting Business Blogging – Spring 2014 › Group A › Helga – Module 5 › Reply To: Helga – Module 5
You can get carried away with “smart word use”.
Yes, it’s super-easy to get carried away like that. Leaving headlines simmering overnight, and having another look at them the next day with fresh eyes usually helps.
I had thought of shorten it like you did, but thought I needed to tell what you’re gonna do with it (grow effortless).
My feeling was that Sarah would see “tapping into vibrant energy” as a clear benefit. It implies that you’re sharing your tactics to make her feel better, more energetic, and also connected to the season and nature. But you know her better than I do!
What lies beneath? A journey into your gardens soulful soil.
This headline would certainly appeal to Sarah. Well done! Remember to use the possessive apostrophe: your garden’s soulful soil.
I’m glad you kept trying. You’ve made excellent progress with your headlines – and also with ideas what to write about. Improving a skill like writing is hard work.
Glad you feel satisfied about your results. You should be!
Enchant readers. Woo customers. Win business.