After the disappointment from the first closing paragraph, this made me feel so much better 🙂
Phew. I’m glad.
In a way, it’s reassuring that even a post with nearly 2 million views can have a sucky final paragraph.
I don’t have any scientific proof, but my feeling is that asking for comments doesn’t generate more comments – unless perhaps you ask a really specific question. When you touch people with your post, they’ll comment. And when your post is written in a conversational way, people are more likely to “continue the conversation” in the comment section.
Excellent and comprehensive analysis!
Enchant readers. Woo customers. Win business.