Home › Forums › Enchanting Business Blogging – Spring 2014 › Syllabus and Assignments › Module 10: Copywriting Techniques for Bloggers › Reply To: Module 10: Copywriting Techniques for Bloggers
June 19, 2014 at 8:52 pm
#1275
Day 2- Tuesday: How to Make Your Content More Fascinating With Specific Details
Generic statements are drab.
Specific details are entertaining, fun, and fascinating. They explain your points, and help readers to picture your ideas.
Today you practice using specific details in your blog posts.
Your action points for today:
- Download the PDF below and complete the warming up exercise; post your answers in the forum
- Choose a recent blog post and add specific details to one or two paragraphs
- Post the changes you’ve made to your blog post in the forum
Click here to download the PDF with the Warming Up Exercise: How to use Specific Details (opens a new tab)
Enchant readers. Woo customers. Win business.