I copied and pasted it here and didn’t notice the formatting went wrong
Yes, sorry. As this is a WordPress based forum, it unfortunately doesn’t pick up any bullets or tabs when you copy across from say a Word file.
Does this outline make sense?
Yes, it does, and I agree that understanding the diffculties makes the tips clearer and more valuable. Try to keep the description of the difficulties as concise as you can.
Enchant readers. Woo customers. Win business.