I love your new blog purpose, especially this sentence:
Nature has a slower pace than our hectic life and by learning to observe & trust this rhythm she can find peace for her daily life.
I like it because it seems to speak strongly to Sarah, fits your philosophy, and provides a way to inspire your reader while talking about how nature inspires your work, too. This last point will allow you to bring up your jewellery in a natural way.
Excellent that you received real “ideal reader” input to help you formulate your blog purpose and understand how to proceed with your blog.
Great work, Helga. I like your tenacity. Good work grows over time, as nature shows us.
Enchant readers. Woo customers. Win business.