Day 1 – Monday: Understand what makes stories riveting
How do you keep your reader’s eyes glued to your content?
How do you make them crave reading more?
Today you learn what makes stories yawn-inducingly boring, and how to write riveting stories instead. You also learn about the “squeaky bum time” in stories.
Your action points for today:
- Watch the short video (10min 14sec) in which Henrietta writes a short story
- Study the sheet with 4 examples of mini-stories (with analysis)
PS Here’s a link to the book Made to Stick, mentioned in the video.
Enchant readers. Woo customers. Win business.