I felt too she had to give the reader a clue how to start. Often the art blogs I read suffer from this problem. I know what they want to say but they don’t put it that way.
Creative people often generate a lot of great ideas, but sometimes forget to create a little structure and give people a starting point. This is something I suffer from, too. I tend to have too many ideas, and had to learn how to narrow things down and keep focus.
Even if I don’t use your format but create my own (which is ofcourse logic to do).
Yes, the idea is not that you slavishly follow my formulas. The key of the lessons is to learn what works and why it works; and to understand what does NOT work and why it does NOT work. This will give you the freedom to explore new ways of writing and find your own voice and style.
Yesterday I wrote the first end-paragraph draft for my travel blog. I will edit it through-out the day in short time bits and post it tonight.
I look forward to it! Don’t feel rushed.
Enchant readers. Woo customers. Win business.