Thanks, Henneke…you ask great questions. It’s probably most often the parent nudging the teen along, though the teen typically has veto. Sometimes the parents sign up with their email for the free “sneak peek” at the course and then get the email series. I think they want to evaluate the program and see what we’re saying to their kids before they sign up the teen. Part of that evaluation for the course is also, “Will my teenager actually do this?”
Following from your suggestions, one way might be to have a page or few pages for parents, as well as an autoresponder with tips for them. On that page, we could just tell them the site and blog are giving advice for teens. Their role is to look it over and share posts, etc. with their teens…get them to read the posts and chat about it. So, blog is written for the teen & parent is like a voyeur.
Not sure if that really works or not – what do you think?
It looks like collgefactual is doing something along those lines, though not as direct. Their blog (“insights”) appears to be addressing the teens – at least mostly. One thing is, if teens look at the parent page, not sure they’d react well to the “your child” language.
Another way might be to have two blog categories – one for parent and one for the teen. Will have to think more about that one. Agree it’s essential to sort this out – hopefully a concrete plan will emerge by the end of week 2…
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