Do you think a search term in the title is less important than the benefit in the title?
I prefer to prioritize people over Google, but with some WordPress set ups you can have a different SEO title. You could go for a “double-whammy” headline: How to Promote Your Event: 5 Big Wig Tips That Guarantee Your Next Event Sells Out
I feel that “in less than a day” is something that the post can’t promise. Why do you think it’s ok to say something like these?
You’re absolutely right. You shouldn’t overpromise and not deliver in your post. If you can’t deliver that, it’s better to delete it from the headline.
The Definitive Guide of a Successful Facebook Contest For More Leads
Pretty good, but “successful” is not a particularly strong word as it’s unclear what success means. What about something along these lines:
The Definitive Guide to Massively Boosting Your Leads With a Facebook Contest
7 Inevitable Steps to Promote Your Facebook Contest To Reach Customers
You could make people more curious if you’d say something like:
7 Oft-Forgotten Steps that Could Skyrocket Your Facebook Contest Leads
5 Callow Facebook Contest Failures You Should Learn From
Telling people they should learn from mistakes can come across a little like a schoolmaster. Better would be:
Are You These 5 Blunders Wrecking Your Facebook Contest?
Instead of blunders, you can also go for “silly mistakes” or even “common mistakes”.
Enchant readers. Woo customers. Win business.