23 Ways To Communicate With A Non-Verbal Child
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I wonder if power words are needed in this case, or maybe they could have an opposite effect of being too harsh and driving people away? Or are there gentler power words that match?
The number “23” attracts a lot of attention – it’s a strange number (unlike for instance 10), and it’s a high number, so that grabs attention and makes people curious. I also feel that “non-verbal” is a power word, because you immediately associate a picture with it and it arouses feelings in me.
7 Things Men Really Really Want In A Relationship
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The power word is really really sneaky. That’s why I love it. The repetition of “really really” makes it feel like a friend sharing a really really good advice.
Yes, great analysis. Repetition also attracts attention. “really really” stands out in the headline even if you just glance at it. And the alliteration with “relationship” adds a nice extra touch.
Great headlines!
Power words can be quite subtle, sensory words. They don’t need to be hypey. Often overly hypey words like amazing, awe-inspiring, fantastic don’t work because they’ve been so overused, they’re almost meaningless. It depends of course always on the audience.
Helga’s comment is spot-on, too – special words attract attention.
Enchant readers. Woo customers. Win business.