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Reply To: Alissa Robson – Module 1

Home › Forums › Enchanting Business Blogging – Spring 2014 › Group A › Alissa Robson – Module 1 › Reply To: Alissa Robson – Module 1

April 16, 2014 at 9:12 am #627
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Henneke
Keymaster

Sniffing out power words is challenging!

You’ve made a good start!

3 Very Common Management Problems – And How To Avoid Them
=> Problem is a power word as nobody wants problems and the idea of problems can almost make you shiver. By using the phrase “very common” this headline adds intrigue. If these problems are very common, does that mean I cause these problems without knowing it?

11 Animals Whose Sex Lives Will Make You Feel Better About Your Own
=> Sex is a power word.

How To Stop Giving a F*ck What People Think
6 Lessons For Writing Irresistibly Magnetic Blog Post Headlines
=> Yep, great headlines. And perfect analysis.

How To Turn Bland Text Into Sparkling Content
=> Yep, sparkling is a power word because it’s sensory. And “bland” is also sensory, so that counts, too. It’s almost the opposite of sparkling.

You develop a sense for power words over time. You’ll probably find yourself looking for a power word whenever a headline attracts your attention; and that’s how you fine-tune your word choice. Different bloggers also have different styles – some headlines are a little more hypey than others.


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