Home › Forums › Enchanting Business Blogging – Spring 2014 › Group B › Lori–Module 2 › Reply To: Lori–Module 2
April 23, 2014 at 9:24 pm
#814
It’s not about the money. It’s really an desire to help and a bit of a buzz that they get off of the stories. Something they like to talk about. And they don’t like celebrity or high society gossip. The only thing they “have to prove” is their own relevance.
So you want to help people like Michael discover and communicate their stories to prove their own relevance?
Enchant readers. Woo customers. Win business.