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Reply To: Module 3: How to get rid of a corporate voice

Home › Forums › Enchanting Business Blogging – Spring 2014 › Syllabus and Assignments › Module 3: How to get rid of a corporate voice › Reply To: Module 3: How to get rid of a corporate voice

April 24, 2014 at 8:38 pm #839
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Henneke
Keymaster

Day 1 – Monday: Understand what makes a sentence dull and difficult to read

Today you gain an overview of how to make drab content sparkle; and you learn how to assess the readability of your content.

Your action points for today

  • Watch the video below (5min 40sec)
  • Choose a draft blog post you want to work on this week
  • Read the PDF How to Check Your Readability Stats
  • Follow the instructions to check the readability stats for your chosen blog post
  • Start a new topic [your name] module 3 in the forum and post your stats. The stats you want to post are: (a) average words per sentence and (b) percentage of passive sentences. If you like you can also post your scores for Flesch Reading Ease and Flesch-Kincaid grade level.

Click here to download the slides (opens a new tab)
Click here to download the transcript (opens a new tab)
Right click (ctrl click on a Mac) and select save link as to download the MP3

Click here to download the PDF How to Check Your Readability Stats (opens a new tab)


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